Research on Supervision Strategies for Vehicle Audiovisual Programs
In September 2023,the National Radio and Television Administration,the Ministry of Industry and Information Technology,and the State Administration for Market Regulation jointly issued the"Notice on Further Strengthening the Management of Vehicle Audiovisual Programs",conveying a signal that the State Administration of Radio and Television and related departments have begun to attach importance to in-vehicle space as a public opinion platform.This article is based on the regulatory model of mobile internet audiovisual programs and conducts research prospects on the vehicle audiovisual industry.It explores and proposes regulatory strategies that adapt to the characteristics of vehicle audiovisual programs,aiming to promote the healthy,orderly,and sustainable development of the vehicle audiovisual industry,and provide effective strategies and references for the implementation of regulation by the Radio and Television Administrate departments.