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AIGC在新媒体内容生产中的探索和应用

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本文以湖南风芒传媒有限公司开发的 AIGC 产品芒融融为例,详细阐述了芒融融的研发过程、系统技术架构和技术创新点,同时,深入研究了 AIGC 在AI 文案写作、AI 古诗词绘画、AI 视频内容生产三个方面的应用.研究发现,虽然 AIGC 带来了效率提升和成本降低的显著优势,但也伴随着创意限制和技术挑战等一系列问题,需要进一步进行探索和突破.
Exploration and Application of AIGC in New Media Content Production
This study takes the AIGC product Mang Rong Rong developed by Hunan Fengmang Media Limited Company as an example to elaborate on the research and development process,system technology architecture,and technological innovation points of Mang Rong Rong.It examines the application of AIGC in three aspects:AI copywriting,AI ancient poetry and painting,and AI video content production.Research has found that although AIGC brings significant advantages in efficiency improvement and cost reduction,it is also accompanied by a series of problems such as creative limitations and technological challenges.

Artificial IntelligenceGeneral artificial intelligenceArtificial Intelligence Generated Content

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湖南风芒传媒有限公司,湖南 410003

人工智能 通用人工智能 人工智能生产内容

2024

广播与电视技术
国家广播电视总局广播电视规划院

广播与电视技术

影响因子:0.337
ISSN:1002-4522
年,卷(期):2024.51(11)