Research on the Application of AIGC in Personalized Radio and Television Content Creation and Recommendation Systems
This paper explores the application of generative artificial intelligence models(AIGC)on the Z Vision platform,a subsidiary of Zhejiang Broadcasting and Television Group,with a focus on analyzing its role and innovation in personalized content creation and recommendation systems.The Z Vision platform integrates AIGC technology deeply to achieve intelligent content production management and recommendation systems,with specific applications including the generation of cultural short videos,intelligent media asset processing,and personalized recommendations.Practice has proven that AIGC technology significantly enhances the diversity and quality of platform content,providing new modes of production and dissemination.