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数字商务:理论、实践与政策探析

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数字商务是数字经济的重要组成部分,是促进数字经济与实体经济深度融合的重要内容,是驱动新质生产力发展的重要因素.文章深入解析了数字商务的理论内涵,界定了数字商务与数字经济、电子商务以及数字贸易的内涵边界,提出数字商务包容性的概念框架.在对我国数字商务发展实践进行总结和分析的基础上,指出我国数字商务存在数据要素利用水平不高、发展不均衡、政产学研用合力发挥不足等问题.为此,提出全面提升数据要素利用水平,构建协同发展平台体系,打造数字商务发展生态体系,加强各层级规划机制衔接,持续发挥数字商务赋能连接作用等政策建议.
Digital Commerce:Theory,Practice,and Policy Analysis
Digital commerce constitutes an essential component of the digital economy and assumes a crucial role in intensifying the integration between the digital economy and the real economy. It also constitutes an impor-tant factor that drives the development of new quality productive forces. The paper deeply analyzes the theoretical connotation of digital commerce,defines the boundary between digital commerce and digital economy,e-com-merce,as well as digital trade,and proposes a conceptual framework for the inclusiveness of digital commerce. On the basis of summarizing and analyzing the development practice of digital commerce in China,it points out that there are problems such as low utilization level of data elements,uneven development,and insufficient synergy among government,industry,academia,research and application in digital commerce. Therefore,policy sugges-tions are proposed to comprehensively improve the utilization level of data elements,build a collaborative develop-ment platform system,create a digital commerce development ecosystem,strengthen the connection and implemen-tation of planning mechanisms at all levels,and continue to play the role of empowerment and connection digital commerce.

digital commerceelectronic commercedigital tradedigital economy

杜昕然、葛红玲

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商务部国际贸易经济合作研究院

北京工商大学数字经济研究院

数字商务 电子商务 数字贸易 数字经济

2024

国际贸易
中国商务出版社

国际贸易

CSSCI北大核心
影响因子:1.284
ISSN:1002-4999
年,卷(期):2024.(11)