摘要
随着智能信息技术飞速发展,数字化已经成为文化产业发展的新趋势.内蒙古数字文化产业蓬勃兴起,不仅给人们带来了全新消费模式和体验方式,也为内蒙古文化产业发展带来了无限可能.数字文化产业快速向数字化、多元化、智能化、集成化趋势发展.在发展过程中我们也遇到了诸如数字化转型困难、理念认识不清、战略定位不准、政府引导太慢等挑战,必须提出新产业治理模式,在加强数字北疆品牌文化产业发展、增强数字文化特色产业积聚、加快数字转型能力、促进国际化合作等方面进行研究.
Abstract
With the rapid development of intelligent information technology,digitalization has become a trend in the cultural industry.The vigorous development of digital cultural industry in Inner Mongolia not only brings people new consumption modes and experience ways,but also brings unlimited possibilities for the development of Inner Mongolia's cultural industry.The digital cultural industry is developing rapidly towards the trends of digitalization,diversification,intelligence,and integration.However,it also faces challenges such as difficulties in digital transformation,unclear strategic vision,inaccurate positioning,and slow government guidance.Therefore,it is necessary to propose new industrial governance models,strengthen the development of digital brand culture in North China,enhance the concentration of digital cultural feature industries,accelerate the ability of digital transformation,and promote international cooperation in this regard.
维普
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