Configuring Attention Processes:Study on the Mechanism of Paradoxical Thinking on Paradoxical Equilibrium Decision Making
The paradoxical decision-making dilemma brought about by high-quality development requires managers to make paradoxically balanced decision-making that can simultaneously integrate multidimensional contradictory elements.Paradoxical equilibrium decision-making is based on the premise of paradoxical thinking at the cognitive level.However,its mechanism is still unknown.Based on the role of attention in the link between cognition and behavior,this paper selected Rays E-commerce as a research sample,and combined with the attention process theory to carry out a single case study.We find that:(1)the different dimensions of paradoxical thinking and the two kinds of attention processes have differentiated roles in the formation of the three stages of focusing attention,complex thinking,and the integration of information and creation;(2)the juxtaposition of thinking about paradoxical elements based on the formation of deep or innovative perceptions that lead to innovative paradoxical coping strategies is an intrinsic mechanism of paradoxical equilibrium decision-making generation;(3)the concentration and exclusivity of the attentional focus when focusing,and the flexibility and multitasking goal coexistence when divesting,are the key to the role of attentional processes.By introducing the perspective of attentional processes and configuration,this study reveals the important influence of cognitive drivers on managerial decision-making,solidifies the micro-foundation of the field of managerial paradox,and provides guidance for managers to reasonably cope with paradoxical situations.
paradoxical thinkingparadoxical equilibrium decision-makingattention process and configurationcase study