Rural Cultural Innovation and Brand Communication in the South of Hebei Province under the Background of Rural Revitalization
s:Rural revitalization is an important national strategy in China,and in this context,the excavation and dissemination of rural culture has also become an important topic.Taking southern Hebei region as an example,this paper discusses the importance and current situation analysis of rural cultural innovation and brand communication,and proposes corresponding solutions and strategies.Through the excavation and dissemination of local rural culture,the cultural self-confidence and local identity of local farmers can be improved,the development of rural economy can be promoted,and the goal of rural revitalization can be achieved.
rural revitalizationSouthern Hebei regionrural culturebrand communication