The Empirical Study of Satisfaction in Implementing Tourism Year Ticket Based on Individual Differences of Residents A Case Study of Shaanxi Tourism Year Ticket
In recent years, with the number of tourism year ticket city growing, the impact of implementing tourism year ticket has increasingly become the focus of attention of society and the hot topic of discussion among masses. Applying field observation, on-the-spot questionnaires survey interview method to investigate the buyer of Shaanxi tourism year ticket, from the perspective of residents personal attribute,by using factor analysis,one-way ANOVA and analysis of virtual regression, the paper found out the influencing factors of satisfaction in implementing tourism year ticket. The study results show: the core effect of implementing tourism year ticket is the benefits of tourism and tourism development;in the field of residents personal attribute, residents of low- er than the 18-year-old have the highest satisfaction; the simpler the structure of the family and the lower income levels, the higher satisfaction, low-income people are higher than other professions, such as farmers, services and workers. Finally, it also gives some suggestions for the implement Shaanxi tourism year ticket based on the conclusions.
tourism year tlcketsatisfaetionvirtual regressionresidents