管理学报2024,Vol.21Issue(2) :193-201.DOI:10.3969/j.issn.1672-884x.2024.02.004

数字化转型差异度对企业绩效的影响研究

Research on the Impact of Digital Transformation Differentiation on Enterprise Performance

尚航标 刘佳奇 王智林 杨楚唯
管理学报2024,Vol.21Issue(2) :193-201.DOI:10.3969/j.issn.1672-884x.2024.02.004

数字化转型差异度对企业绩效的影响研究

Research on the Impact of Digital Transformation Differentiation on Enterprise Performance

尚航标 1刘佳奇 1王智林 1杨楚唯1
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作者信息

  • 1. 东北林业大学经济管理学院
  • 折叠

摘要

基于最优区分理论,构建企业数字化转型差异度对企业绩效影响的研究框架,并探索市场竞争程度、政策不确定性和战略差异度的调节效应.以2007~2021年A股上市公司为样本进行实证检验,研究发现:数字化转型差异度与企业绩效之间呈倒U形关系;市场竞争程度的提升导致倒U形曲线变得更加陡峭,且转折点向左移动;政策不确定性的提升导致倒U形曲线变得更加平缓,且转折点向左移动;战略差异度的提升导致倒U形曲线变得更加平缓,且转折点向右移动.

Abstract

Based on the optimal discrimination theory,a research framework is constructed to in-vestigate the impact of the degree of variation in enterprise digital transformation on enterprise per-formance,and to explore the moderating effects of the degree of market competition,policy uncertain-ty and strategic differentiation.Using A-share listed companies from 2007 to 2021 as a sample for em-pirical test,the study finds that:the relationship between the degree of variation in digital transfor-mation and firm performance is inverted U-shaped.The increased level of competition in the market leads to a steeper inverted U-shaped curve and the turning point shifts to the left.And the increase in policy uncertainty leads to a flatter inverted U-shaped curve and the turning point shifts to the left.Besides,the increase in strategic differentiation leads to a flatter inverted U-shaped curve as well as a shift of the turning point to the right.

关键词

数字化转型/企业绩效/最优区分

Key words

digital transformation/enterprise performance/optimal distinctiveness

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基金项目

国家自然科学基金资助项目(71972034)

中央高校基本科研业务费专项资金资助项目(2572022AW32)

出版年

2024
管理学报
华中科技大学

管理学报

CSTPCDCSSCICHSSCD北大核心
影响因子:1.38
ISSN:1672-884X
参考文献量28
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