本土制造企业高端化转型的战略决策逻辑研究
Research on the Strategic Decision-Making Logic of High-End Transformation of Local Manufacturing Firms
高昕 1苏敬勤2
作者信息
- 1. 大连海事大学航运经济与管理学院
- 2. 大连理工大学经济管理学院
- 折叠
摘要
依托纵贯式单案例研究方法,以实现高端化转型的本土领先企业雅迪为例,在内外部双重压力下,搭建了传统制造企业转型突围背后的决策逻辑动态演化模型.研究发现:①在本土制造企业高端化转型过程中,因果逻辑和效果逻辑间呈现出"关系依赖式共存""冲突式共存"与"互补式共存"3种微观共存模式;②外部环境不确定性是决策逻辑"何时"转换的"触发器",内部资源位置则是其"如何"转换的"使能器",内外部压力间的动态适配是混合逻辑动态属性的重要来源;③分离或整合双重压力间的矛盾与悖论,将引致混合逻辑间消极的冲突或积极的互补,而兼具积极面与消极面的双元性认知特征,将有助于传统制造企业在高质量发展背景下动态维持竞争优势.
Abstract
Based on a longitudinal single case study method,we take YADEA,a leading local firm that has achieved high-end transformation,as an example.Under both internal and external pressure,a dynamic evolution model of the decision-making logic behind the transformation process is built.The study found that:①In the process of high-end transformation,the coexistence of the causal logic and the effectual logic shows three kinds of micro models:"dependent coexistence","conflicting coexis-tence"and"complementary coexistence";②The uncertainty of the external environment triggers"when"to switch,and the internal resource location enables"how"to switch,and the dynamic adap-tation between the two stressors is the driving force of the evolution of the dynamic hybrid logic;③Separating or integrating the paradox between the dual stressors will result in conflicting or comple-mentary hybrid logic,but both positive and negative aspects of the ambidextrous decision-making log-ic will help traditional enterprises dynamically maintain their competitive advantages.
关键词
效果逻辑/因果逻辑/混合逻辑/共存模式/高端化转型Key words
effectual logic/causal logic/hybrid logic/co-existence model/high-end transformation引用本文复制引用
基金项目
辽宁省社会科学规划基金(L23CGL019)
出版年
2024
NETL
NSTL
万方数据