数字平台企业对包容性创业活动的影响——基于共生关系视角的案例研究
Platform Enterprises and Inclusive Entrepreneurship——A Case Study Based on a Symbiotic Relationship Perspective
单标安 1任洪鋆 1毕清清 2梁强3
作者信息
- 1. 吉林大学商学与管理学院
- 2. Department of Management,Marketing and Entrepreneurship,University of Canterbury
- 3. 汕头大学商学院
- 折叠
摘要
选取数字平台上的包容性创业者为研究对象,从共生视角来揭示数字平台企业与包容性创业活动的内在关系.利用案例研究方法,发现抖音等新型的数字平台能够更好地支持包容性创业活动;数字平台通过优化创业机会、资源等创业要素支持包容性创业,而包容性创业者也会通过提供数据和持续输出内容来影响数字平台.研究还发现,数字平台与包容性创业者间建立的稳定的共生关系是二者相互支持的重要基础.
Abstract
This study selects inclusive entrepreneurs on the digital platforms as research subjects to explore the relationship between digital platforms and inclusive entrepreneurship from the symbiotic perspective.Based on case studies,it is found that Douyin platform could support inclusive entrepre-neurship well.Digital platforms support inclusive entrepreneurship by enhancing entrepreneurial ele-ments(including entrepreneurial opportunities and resources).Besides,inclusive entrepreneurs could influence platforms by providing data and content.This study also found that the symbiotic relation-ship between digital platforms and inclusive entrepreneurs is an important basis for mutual support be-tween them.
关键词
包容性创业/数字平台/数据资源/共生关系/案例研究Key words
inclusive entrepreneurship/digital platform/data resource/symbiotic relationship/case study引用本文复制引用
基金项目
国家自然科学基金资助项目(72172052)
国家自然科学基金资助重大项目(72091313)
教育部产学合作协同育人项目(202102285003)
出版年
2024
NETL
NSTL
万方数据