Platform Enterprises and Inclusive Entrepreneurship——A Case Study Based on a Symbiotic Relationship Perspective
This study selects inclusive entrepreneurs on the digital platforms as research subjects to explore the relationship between digital platforms and inclusive entrepreneurship from the symbiotic perspective.Based on case studies,it is found that Douyin platform could support inclusive entrepre-neurship well.Digital platforms support inclusive entrepreneurship by enhancing entrepreneurial ele-ments(including entrepreneurial opportunities and resources).Besides,inclusive entrepreneurs could influence platforms by providing data and content.This study also found that the symbiotic relation-ship between digital platforms and inclusive entrepreneurs is an important basis for mutual support be-tween them.
inclusive entrepreneurshipdigital platformdata resourcesymbiotic relationshipcase study
单标安、任洪鋆、毕清清、梁强
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吉林大学商学与管理学院
Department of Management,Marketing and Entrepreneurship,University of Canterbury