Research on the Process Mechanism of Digitalization Promoting Green Innovation in Manufacturing Enterprises
Based on the perspective of digital resource orchestration,this study takes Gree Electric Appliances as the research object and adopts a vertical single case study method.The results are as follows:①digitalization promotes green innovation through three stages,namely the traditional green development stage,the green development stage with digitalization,and the green development stage embedded of digitalization.And green innovation has three dimensions,namely green technology in-novation,green process innovation,and green organizational innovation.②Digital resource orchestra-tion follows the specific process of"digital resource construction-digital resource bundling-digital resource leveraging",and has three different ways of"improved,integrated,and embedded".③In the traditional green development stage,enterprises achieve green technology innovation through im-proved orchestration mechanism.In the green development stage with digitalization,enterprises a-chieve green process innovation through integrated orchestration mechanism.In the green develop-ment stage embedded of digitalization,manufacturing firms achieve green organizational innovation through embedded orchestration mechanism.
green innovationdigital technologydigital enablingdigital resource orchestrationresource orchestration
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