Research on the Cultivation of E-commerce Live Broadcast Talents in Higher Vocational Colleges Based on the Triple Helix Theory
With the outbreak of e-commerce live broadcasting,there is a huge gap between the quality and quantity of talent cultivation and the market demand.Through text mining,we can understand the core competence of e-commerce live broadcast talents.At present,there are some problems in the training of e-commerce live broadcast talents in higher vocational colleges,such as the insufficient government policy guidance,the low enthusiasm of enterprises,and the small scale of students trained in higher vocational colleges,etc.The triple helix theory mainly discusses the interaction and cooperation between the government,enterprises and universities.Based on the triple helix theory,this paper puts forward the strategy of cultivating e-commerce live broadcasting talents to give full play to the advantages and roles of the government,enterprises,and higher vocational colleges,so as to cultivate Internet marketing compound talents who have skills,can plan and operate well,and can live broadcast.
triple helix theoryhigher vocational collegeslive streaming of e-commerce
NETL
NSTL
万方数据
