A Comparative Study of Traditional Financial Management and Internet Financial Management in the Context of Financial Technology
With the development of financial technology,Internet financial management has not only challenged traditional financial management in commercial banks but also encouraged continuous reform and innovation.On the other hand,with the implementation of new regulations on asset management and the establishment of bank wealth management subsidiaries,traditional financial management has broken the buck,completed its transformation into net asset value-based management,and continuously absorbed the advantages of Internet finance while lowering the investment threshold and expanding online services.Faced with the challenges brought about by industry changes,traditional financial management can only maintain its position in the wealth management market by relying on the strong sales channels of the parent company,leveraging the advantages in traditional fixed-income financial products,and targeting investors,especially elderly investors,who focus on stable investment returns through differentiated competition.
traditional financial managementInternet financial managementwealth management subsidiariesdifferentiated competition
NETL
NSTL
万方数据
维普
