The Dilemmas and Countermeasures in the Development of Agricultural Product Live Broadcasting E-commerce
The proposal of the rural revitalization strategy plan has increased the support for live streaming e-commerce of agricultural products.By scientifically understanding the development value of agricultural product live streaming e-commerce and strengthening systematic analysis,it can be found that there is a lack of professional live streaming talents,product quality needs to be optimized,and supporting facilities are not perfect in current agricultural product live streaming.The paper will start from four aspects:strengthening the cultivation of live streaming e-commerce talents,strengthening attention to the quality of agricultural products,improving the agricultural product live streaming marketing system,and innovating the agricultural product live streaming e-commerce model.It will strengthen targeted solutions to problems,in order to promote the development of agricultural product live streaming e-commerce to a new level.