湖北开放职业学院学报2024,Vol.37Issue(15) :147-149.DOI:10.3969/j.issn.2096-711X.2024.15.052

基于习近平总书记关于宣传思想工作的重要思想的旅游传播策略研究

Strategies for Tourism Communication Based on Xi Jinping's Important Exposition on the Party's Publicity and Ideological Work

王海迪 李强
湖北开放职业学院学报2024,Vol.37Issue(15) :147-149.DOI:10.3969/j.issn.2096-711X.2024.15.052

基于习近平总书记关于宣传思想工作的重要思想的旅游传播策略研究

Strategies for Tourism Communication Based on Xi Jinping's Important Exposition on the Party's Publicity and Ideological Work

王海迪 1李强1
扫码查看

作者信息

  • 1. 桂林旅游学院,广西桂林 541000
  • 折叠

摘要

党的十八大以来,习近平总书记高度重视党的宣传思想工作,围绕党的宣传思想工作的重要意义、工作导向、目标任务等发表了一系列重要讲话,进行了系统深刻的论述,提出了一系列新观点、新思想、新论断.习近平总书记关于宣传思想工作的重要思想与旅游传播有一定的耦合机理,能够指引旅游传播正确发展.论文从"举旗帜、聚民心、育新人、兴文化、展形象"这五个方面阐述两者之间的联系,并从中提出基于习近平总书记关于宣传思想工作的重要思想的旅游传播策略.

Abstract

Since the 18th National Congress of the Communist Party of China,General Secretary Xi Jinping has attached great importance to the Party's publicity and ideological work,delivered a series of important speeches focusing on the importance,work orientation,goals,and tasks of the Party's publicity and ideological work,conducted systematic and profound discussions,and proposed a series of new viewpoints,thoughts,and judgments.General Secretary Xi Jinping's important thoughts on publicity and ideological work have a certain coupling mechanism with tourism communication,which can guide the correct development of tourism communication.In this paper,the relationships between the two are elaborated from five aspects:"taking a stand,gathering people's hearts,educating people for the new era,developing culture,and displaying image",and a tourism communication strategy based on General Secretary Xi Jinping's important thoughts on publicity and ideological work is put forward.

关键词

习近平总书记关于宣传思想工作的重要思想/旅游传播

Key words

Xi Jinping's important exposition on the Party's publicity and ideological work/tourism communication

引用本文复制引用

基金项目

2021年广西哲学社会科学规划研究课题(21BKS002)

2023年广西高校中青年教师科研基础能力提升项目(2023KY0835)

出版年

2024
湖北开放职业学院学报
湖北开放职业学院(原湖北函授大学)

湖北开放职业学院学报

影响因子:0.218
ISSN:2096-711X
段落导航相关论文