湖北开放职业学院学报2024,Vol.37Issue(17) :149-151.DOI:10.3969/j.issn.2096-711X.2024.17.055

新发展格局下构建区域性消费中心的提升策略研究

A Study on Improving Strategies for Constructing Regional Consumption Centers under the New Development Pattern

邓芳
湖北开放职业学院学报2024,Vol.37Issue(17) :149-151.DOI:10.3969/j.issn.2096-711X.2024.17.055

新发展格局下构建区域性消费中心的提升策略研究

A Study on Improving Strategies for Constructing Regional Consumption Centers under the New Development Pattern

邓芳1
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作者信息

  • 1. 江苏财经职业技术学院,江苏淮安 223003
  • 折叠

摘要

本文以区域性消费中心城市的提升策略为主题,从政策背景、基本理论、短板和问题、路径对策等几个方面进行研究,探索区域性消费中心城市建设中存在的问题.在新发展格局下,需要正确的政府引导,培育消费热点,优化消费环境,以品牌化建设打造城市消费优势.淮安市属于长三角的区域中心城市,靠近南京都市圈和苏锡常都市圈,地理位置可以说是占有优势的.淮安市需要加快中心城区崛起,提升整体竞争力,激发消费者前来消费的愿景.

Abstract

This paper focuses on the promotion strategy of regional consumption center cities,and explores the problems in the construction of regional consumption center cities from several aspects such as policy background,basic theories,shortcomings and problems,and path strategies.In the new development pattern,it is necessary to have correct government guidance,cultivate consumption hotspots,optimize consumption environment,and create urban consumption advantages through brand building.Huai'an city is a regional central city in the Yangtze River Delta,close to the Nanjing Metropolitan Area and the Suzhou Wuxi Changzhou Metropolitan Area.Its geographical location can be said to have advantages,and it is necessary for Huai'an city to accelerate the rise of the central urban area,enhance overall competitiveness,and stimulate consumers'vision of coming to consume.

关键词

新发展格局/区域性消费中心/策略

Key words

new development pattern/regional consumption center/strategy

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基金项目

淮安市2023年哲学社会科学研究课题(2023SK80)

2020年江苏省高校哲学社会科学研究一般项目(2020SJA1849)

出版年

2024
湖北开放职业学院学报
湖北开放职业学院(原湖北函授大学)

湖北开放职业学院学报

影响因子:0.218
ISSN:2096-711X
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