Research on the Countermeasures of High-quality Development of Innovation and Entrepreneurship Education in Gansu Province in the Era of Digital Intelligence
The development of marketing major has encountered unprecedented challenges,especially in Gansu private universities.In the face of the current situation of low social recognition of marketing major,how to achieve the development and rise of this major,so that the marketing major of Gansu private universities has better development prospects?The author believes that the high-quality development of innovation and entrepreneurship education in marketing is a powerful starting point to break through the bottleneck of professional construction.And through the analysis of the current problems in innovation and entrepreneurship education in private colleges and universities in Gansu,combined with the digital environment,the innovation and entrepreneurship training system of this major is designed,hoping to provide certain references and thoughts for the development of this major.Imposing the construction of teachers and cultivating high-quality marketing talents help cultivate marketing talents that meet the requirements of the digital intelligence era.
digital erainnovation and entrepreneurship educationhigh-quality developmentprivate undergraduate colleges in Gansu