Innovative Research on Practical Education of Higher Vocational E-commerce Majors Based on Vocational Skills Competition
With the development of big data,Internet and artificial intelligence technology,new models and formats of e-commerce industry continue to emerge,which puts forward higher requirements for e-commerce professional practice education in higher vocational colleges.Vocational skills competitions,as the"compass"for industry development and the"touchstone"for talent demand,have become a bridge connecting industry talent demand and university talent supply.Based on the analysis of the content of the e-commerce professional skills competition and its historical evolution,this paper provides insights into the trend of talent demand in the industry,analyzes the current situation of practical education in vocational e-commerce majors,and proposes innovative paths for the practical education system of vocational e-commerce majors.Research has found that vocational skills competitions have guiding significance for the practical education and innovation of e-commerce majors.The forward-looking nature of competition regulations largely compensates for the lag in talent cultivation,curriculum system,faculty strength,and practical training conditions in vocational colleges.By promoting construction through competitions,learning through competitions,teaching through competitions,and innovation through competitions,high-quality talent cultivation in e-commerce majors in vocational colleges is empowered.
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