International Communicationalong The Belt and Road(B&R)of TV Plays Made in China
This paper takes the communication of Chinese TV plays in countries along the Belt and Road as the main research direction to explore how to promote the better communication of Chinese TV plays over-seas and enhance the cultural influence,such as establishing a global operational marketing concept,estab-lishing and improving supervision and evaluation mechanisms,cultivating film and television talents,see-king cultural commonalities,and engaging in international cooperation.
TV plays made in Chinathe Belt and Road(B&R)cultural tradeinternational communi-cation
NETL
NSTL
万方数据
