Research on the content production strategy of short videos of military comics:A case study of Zeng Xiaomeng on Douyin
The form of comics can humorously show military stories by"choosing the lighter task",which has a good propaganda effect and is deeply loved by young people.This paper takes the"Zeng Xiaomeng"account on Tiktok as the research object,uses the methods of content analysis and case analysis to explore its content and communication strategy,points out the advantages and disadvantages of the account,and puts forward corresponding suggestions for further creating better works and achieving better publicity effect of accounts on Tiktok.
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