On Innovative Integration of Short Video and Regional Cultural and Tourism Communication in the Context of the New Era
The article explores the application of short videos in cultural and tourism promotion,as well as their multifaceted impacts.Through the transformation of communication patterns,the deep connection between short videos and the cultural and tourism industry,and the exploration of win-win strategies,the important role of short videos in enhancing cultural and tourism brand awareness,enhancing tourist experience,and promoting cultural and tourism product innovation has been revealed.At the same time,it also pointed out the challenges and opportunities in short video content innovation,communication strategies,and talent cultivation,and proposed corresponding optimization suggestions.
short videosregional cultural and tourismcultural and tourism innovation
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