In the era of intelligent media,scenario-based applications have changed the cognitive way of information audiences and promoted the digital upgrading of ideological and political education.The scenario-based application of ideological and political education in universities in the era of intelligent media is an educational approach that adheres to the principle of people-oriented,blends micro narrative and daily narrative methods,and adopts the method of holistic communication.In the process of scenario-based application practice,the discreteness of its narrative,the entertainment value of its dissemination,and the alienation of its technology pose challenges to the development of ideological and political education.In this regard,the main body of ideological and political education in universities should strengthen human-machine cooperation while consolidating value consensus and strengthening teacher-student relationships,promote the unity of humanistic values and instrumental rationality,and promote the high-quality and scientific development of ideological and political education in the era of intelligent media.
the era of intelligent mediauniversitiesideological and political educationscenarization
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