Research on the Teaching and Implementation of Travel Agency Operation and Management Courses Based on the Integration of "Post Course Competition Certificate"—Taking "Travel Agency Product Design" as an Example
Promoting the comprehensive education of post courses and certificates has become an important starting point for higher vocational colleges to deepen the reform of the"three educations"and improve the quality of talent training.Taking the product design teaching project of travel agency as an example,the course design of the course is carried out from five aspects:overall teaching design,teaching strategy,teaching implementation process,student learning effect,and reflection and improvement measures.Relying on the training base of the on-campus travel agency,combined with the red tourism creative planning competition and the"1+X"certificate,the course teaching method is used for in-depth exploration and design,so as to achieve the teaching objectives of docking posts,promoting courses with competitions and integrating courses with certificates,strengthen the multi-dimensional evaluation of the whole process,realize the effect of ideological and political teaching of the course,and promote the improvement of students'innovation ability,professional skills and ideological and political literacy.
Travel Agency Operation and ManagementTeaching Designthe Integration of "Post Course Competition Certificate"