首页|"数字+"文化景区构建模式探析——以河北省文旅开发为例

"数字+"文化景区构建模式探析——以河北省文旅开发为例

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成熟产业基础与消费者共识的共同驱动下,"数字+"成为文化景区发展的必然趋势.近年来,河北省大力推进数字化文旅深度融合,在"数字+"文化景区的构建方面取得显著成效.针对当前河北省数字技术与文化景区结合的趋势和现状,探索以"数字+资源""数字+平台""数字+技术""数字+人才"四个方面为内容的"数字+"文化景区构建矩阵,以期实现推动文化景区获得提高旅游经济效益与促进在地文化传播社会效益双赢.
Exploration of"Digital+"Cultural Attractions Construction Mode—Taking Cultural Tourism Development in Hebei Province as an Example
Driven by the mature industrial foundation and consumer consensus,"digital+"has become an inevitable trend in the development of cultural attractions.Hebei Province is more prominent in cultural tourism resources,and in recent years,vigorously promote the deep integration of digital culture and tourism,the construction of"digital+"cultural attractions has a certain significance.Taking the development of cultural tourism in Hebei Province as an example,the article explores the construction mode of cultural scenic spots in view of the current trend and status quo of the combination of digital technology and cultural scenic spots.Exploring the"digital+"cultural scenic area construction mode with four aspects of"digital+resources","digital+platform","digital+technology"and"digital+talent"is conducive to promoting the cultural scenic area to obtain the win-win result of improving the economic benefits of tourism and promoting the social benefits of local cultural dissemination.

Cultural AttractionsDigital Cultural TourismCultural Tourism in Hebei Province

刘健榕、李峰

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河北传媒学院 影视艺术学院,河北 石家庄 051430

文化景区 数字文旅 河北文旅

河北省文化艺术科学规划和旅游研究项目

HB23-ZD023

2024

对外经贸
黑龙江省对外贸易经济合作研究所 黑龙江省国际经济贸易学会

对外经贸

CHSSCD
影响因子:0.394
ISSN:2095-3283
年,卷(期):2024.(6)
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