The Teaching Practice of"Competition Education Integration"Teaching Model in Marketing Planning Courses
With the increasing demand for applied talents,the combination of competition and education has become an important strategy for cultivating such talents,as well as an important path to promote curriculum system reform and subject system improvement.Taking the marketing planning course as an example,combined with the actual learning and teacher situation of the marketing major,this study deeply explores the teaching practice and effectiveness of the"competition teaching combination"teaching model in the marketing planning course.The practical results show that this model has shown significant effectiveness in marketing planning courses,enriching teaching content,enhancing students'practical abilities and innovative thinking,achieving multiple teaching objectives such as innovative teaching methods and modes,and providing reference for other similar courses.
Marketing PlanningIntegration of Competition and EducationReformInnovation
NETL
NSTL
万方数据
