Research on the Management of Enterprise Data Assets in the Digital Economy
The digital economy has given rise to data assets,making the management of data assets a real problem that enterprises have to face in their development.The management of data assets is not only the management of data resources,but also the management of enterprise value and core competitiveness.Effective utilization and management of data assets can bring continuous innovation and development for enterprises,and it is also one of the important strategies to cope with the increasingly complex legal environment and market competition.In order to effectively manage data assets,enterprises need to build and optimize data asset management systems,select technology platforms and tools that are suitable for their own development and positioning,scientifically account for and assess the value of data assets,and improve data security and privacy protection measures.Through comprehensive and effective management strategies,enterprises can maximize the value of their data assets and lay a solid foundation for sustainable development.