Research on the development status and countermeasures of fashion clothing in China
China-Chic clothing is a kind of clothing type that combines traditional culture and fashion culture,which is widely concerned by consumers.Domestic clothing brands have also expanded the design in the direction of China-Chic,and some clothing brands have realized the transformation of clothing brands with the help of China-Chic.This paper analyzes the current development situation and main problems of China-Chic clothing,and discusses the strategies to deal with the development problems of China-Chic clothing in combination with the development process of China-Chic clothing of China's Li Ning brand,in order to provide reference for improving the core competitiveness of China-Chic clothing.
万方数据
维普
