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中药企业生产决策与政府监管的演化博弈分析

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中药企业生产决策与政府监管策略选择存在博弈关系.通过构建中药生产企业与政府监管之间的演化博弈模型,分析中药企业生产决策在不同监管政策下的实施效果,探讨中药企业调整生产决策以实现系统整体效益提升的方式并剖析政府的监管策略对中药企业生产决策的主要影响.结果表明,在中药企业与政府博弈中,政府实施监管的成本、上级对监管部门的处罚与奖励和中药生产企业的收益、处罚、对消费者的补偿是影响中药企业生产决策的重要因素.建议政府对中药企业的监管要制定科学合理的监管流程,针对中药产业发展阶段、中药材企业发展过程制定有针对性的奖惩措施.
Evolutionary Game Analysis of Production Decision and Government Regulation in Traditional Chinese Medicine Enterprises
There is a game relationship between the production decision-making of traditional Chinese medicine enterprises and the selection of government regulatory strategies.By constructing an evolutionary game model be-tween traditional Chinese medicine production enterprises and government regulation,this study analyzes the im-plementation effects of production decisions of traditional Chinese medicine enterprises under different regulatory policies,explores the ways in which traditional Chinese medicine enterprises adjust production decisions to a-chieve overall system efficiency improvement,and analyzes the main impact of government regulatory strategies on production decisions of traditional Chinese medicine enterprises.The results indicate that in the game between traditional Chinese medicine enterprises and the government,the cost of government regulation,the punishment and reward from superiors to regulatory authorities,and the benefits,punishment,and compensation to consumers of traditional Chinese medicine production enterprises are important factors affecting the production decisions of traditional Chinese medicine enterprises.It is suggested that the government should establish a scientific and rea-sonable regulatory process for traditional Chinese medicine enterprises,and formulate targeted reward and punish-ment measures for the development stage of the traditional Chinese medicine industry and the development process of traditional Chinese medicine enterprises.

traditional Chinese medicine enterprisesproduction decision-makinggovernment regulationevolutionary game

邰蕾蕾、高阳、付芮

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安徽中医药大学 医药经济管理学院,合肥 230012

数据科学与中医药创新发展安徽省哲学社会科学重点实验室,合肥 230012

中药企业 生产决策 政府监管 演化博弈

安徽高校人文社会科学研究重点项目安徽省社会科学创新发展研究课题

SK2020A02422020CX137

2024

安徽理工大学学报(社会科学版)
安徽理工大学

安徽理工大学学报(社会科学版)

CHSSCD
影响因子:0.233
ISSN:1672-1101
年,卷(期):2024.26(2)
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