The Implications of an Emotional Analysis of Li Ziqi's Short Cultural Video Comments for International Chinese Language Teaching
Short cultural videos have become an important medium for the international dissemination of Chi-nese culture.Among them,Li Ziqi's short cultural video is a typical case,which is favored by foreign audiences thanks to its unique cultural expression,and its rich commentary content can directly reflect the audience's emo-tional attitude and cognitive evaluation.Through an analysis of 111433 comments on the top 20 short videos con-ducted under the account of Li Ziqi on the Bilibili platform,it is found that their overall emotional tendency tends to be neutral and slightly positive,with some emotional differences.Through an analysis of emotional words in the video Luosifen(Rice Noodles Cooked with Snails),it is found that Li Ziqi's short video has positive features in cul-tural authenticity,beauty and appeal,as well as negative ones such as the shortage of interactive content and insuf-ficient in-depth cultural interpretation.Through the above analyses,useful insights can be obtained on how short cultural videos can assist in international teaching of Chinese language and Chinese culture.
Li Ziqishort cultural videosvideo commentsemotional analysisinternational Chinese lan-guage educationChinese and Chinese cultural teaching
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NSTL
万方数据
