首页|河南省某医院就诊人群媒体控烟宣传可触达情况及其对烟草危害认知的影响

河南省某医院就诊人群媒体控烟宣传可触达情况及其对烟草危害认知的影响

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目的 了解河南省某医院首次就诊患者及其家属的媒体控烟宣传可触达现状及其对烟草危害认知的影响.方法 使用《全球成人烟草调查》标准化问卷,从2021年1月至2022年12月对河南省某医院门诊首次就诊患者及其家属共7 680人进行面对面问卷调查,运用SPSS 21.0进行数据处理与分析.结果 就诊人员及其家属中可触达1种及以上控烟宣传媒体者占60.1%,其中,电视(48.9%)和广告牌(29.6%)的控烟宣传可触达率相对较高;不同性别、年龄和文化程度人群对控烟宣传的可触达率差异具有统计学意义(P均<0.05);回归分析结果显示:可触达控烟宣传媒体的种类越多,调查对象认为吸烟会造成肺癌及认为吸入二手烟会造成儿童肺部疾病和造成成人肺癌的比例越高(P均<0.05);可触达控烟宣传媒体的种类增多,调查对象对低焦油卷烟危害认知正确的比例无差异(P>0.05).结论 医院就诊人员及其家属对媒体控烟宣传可触达率较低;触达多种控烟宣传媒体,可明显增加对烟草危害的知晓率,建议加大各种媒体的控烟宣传力度,加强对低焦油卷烟危害相关知识的宣传.
The exposure of media tobacco control publicity and its impact on the cognition of tobacco hazard among patients in a hospital in Henan province
To study the exposure situation of media tobacco control publicity and its impact on the cognition of tobacco hazard among first-visit patients and their families in a hospital of Henan province.Method Using the standardized questionnaire of the Global Adult Tobacco Survey,a total of 7 680 first-visit patients and their families from a hospital of Henan province were surveyed from January 2021 to December 2022.SPSS 21.0 was used for data analysis.Results 60.1%were exposed to one or more tobacco control publicity media,among which the exposure rate of TV(48.9%)and billboards(29.6%)were relatively higher.There were significant differences in exposure rates of tobacco control publicity among the people with different genders,ages and education levels(all P<0.05).The results of regression analysis shows that the more types of media were exposed,the higher proportion of respondents who believed that smoking would cause lung cancer,and that inhalation of secondhand smoke would cause lung disease in children and cause lung cancer in adults(both P<0.05).There was no significant change in the proportion of respondents who knew the harm of low-tar cigarettes correctly when they were exposed to more types of tobacco control media(P>0.05).Conclusions The exposure rate of tobacco control publicity is low among first-visit patients and their families.Exposure to more tobacco control publicity media can significantly increase the awareness rate of tobacco hazard.It suggest that we should increase the publicity of tobacco control in various media,and strengthen the publicity of knowledge related to the harm of low-tar cigarettes.

HospitalMediaAnti-tobacco media campaignTobacco hazardCognition

张会民、潘兰、王卫峰、乔豆、王慧芳、李瑞娟、王珂

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河南省胸科医院/郑州大学附属胸科医院,河南郑州 450000

河南省疾病预防控制中心健康教育所

医院 媒体 控烟宣传 烟草危害 认知

2024

河南预防医学杂志
河南省预防医学会

河南预防医学杂志

影响因子:0.409
ISSN:1006-8414
年,卷(期):2024.35(2)
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