Under the perspective of converged media,the promotion of digital reading plays a critical role in satisfying the reading demands of the audience in the new era,driving the sustainable develop-ment of reading initiatives,and supporting the striding growth of reading service institutions.At pres-ent,challenges in digital reading promotion services include a homogenization of channels,weak interac-tivity,and imprecise promotion efforts.Based on these issues,this article suggests constructing a com-prehensive interlinked network in form innovation,improving satisfaction among various readers in serv-ice innovation,and in model innovation ensuring the quality of promotion services.Thereby the advanta-ges of converged media can be exerted and a robust digital reading promotion service system be formed.
NETL
NSTL
维普
万方数据
