Research on Policy Evaluation of Digital Creative Industry Based on PMC Index Model
The digital creative industry plays a significant role in promoting the economic transformation and upgrading of our coun-try.Taking 79 digital creative industry policies as samples,a PMC index model was constructed,and 21 representative policies were selected to generate a PMC surface for quantitative evaluation research.The research shows that digital cre-ative industry policies focus on the cultural industry field,with concentrated policy themes and an emphasis on creativity and innovation.The average PMC index of the 21 policies is 6.36,which belongs to the good level.The digital creative industry is relatively concerned at the government level,but there is still much room for improvement in policy levels,policy tools,and policy goals.There is a lack of supporting laws and regulations,talents,and incentive measures,and the coordination among policy departments is poor.Based on this,policy suggestions are put forward.
digital creative industrycontent analysispolicy evaluationPMC index model
万方数据
维普
