Research on the Innovation of Ideological and Political Work in Universities in the Era of Omnimedia
The era of omnimedia brings new opportunities for ideological and political work in universities,such as diversified edu-cational means,resource sharing,personalized targets,and scientific evaluation of effectiveness.However,it also poses new challenges,including complicated information dissemination,diversified student ideologies,an open educational en-vironment,and integrated work modes.To seize these new opportunities and address these challenges,universities should adopt a student-centered approach in their ideological and political work,emphasize"practice-based educa-tion"and"holistic education,"incorporate contemporary elements into the content,expand the scope of education,strengthen value guidance,and cultivate well-rounded personalities.In terms of methods,universities should leverage new media technologies,build omnimedia platforms,enhance big data analysis,and promote online-offline collaboration to actively advance the innovation and development of ideological and political work in universities.
omnimedia eraideological and political work in universitiesinnovation