Challenges and Countermeasures to the Professional Identity of News Practitioners in the New Media Technology Environment
In an era of new media technology,news practitioners are facing diverse issues and multiple challenges in their professional identity.The emergence of social media has blurred the boundaries between the public and private spheres,causing the ambiguity between professional identity and personal identity of news practitioners on social media.In this context,news practitioners are forced to reconsider how to present their identities on social media and how to express themselves in either a professional or a personal way.At the same time,with the management of media organizations being more skilled,news practition-ers,viewed as special employees,are always endowed with the dual identity of subordinate and organized organizational employees and professionals.They have to work within the structural constraints of media organizations and face the conflicts and contradictions between organizational conventions and professional principles.In addition,the advancement of artificial intelligence technology has altered the mode of news production,and news practitioners have to reevaluate their professional identity.Confronted with these challenges,news practitioners must adhere to the professional concept of journalism and reinforce profes-sional consciousness.Additionally,they need to actively seek group psychological identity to strengthen their emotional attachment,and utilize new technologies to enhance the professionalism of their work,thereby reshaping their professional identity recognition.
国家科技期刊平台
NSTL
万方数据
