惠州学院学报2024,Vol.44Issue(2) :44-49.DOI:10.16778/j.cnki.1671-5934.2024.02.007

惠州罗浮山民宿产业现状剖析及发展对策

Current Situation Analysis and Development Countermeasures of Huizhou Luofu Mountain Homestay Industry

谢一萱
惠州学院学报2024,Vol.44Issue(2) :44-49.DOI:10.16778/j.cnki.1671-5934.2024.02.007

惠州罗浮山民宿产业现状剖析及发展对策

Current Situation Analysis and Development Countermeasures of Huizhou Luofu Mountain Homestay Industry

谢一萱1
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作者信息

  • 1. 惠州学院美术与设计学院,广东 惠州 516007
  • 折叠

摘要

基于惠州罗浮山民宿调研数据,与罗浮山地区的政策、经济、交通区位与康养资源优势,剖析罗浮山民宿在经营特色、产业融合与具体设计方面的现存问题,并提出发展对策,为助力罗浮山民宿差异化发展,建立罗浮山康养民宿品牌发挥作用.

Abstract

Based on the survey data of Luofu Mountain homestay in Huizhou,and the advantages of Luofu Mountain's policy,econo-my,transportation location and health care resources,this paper analyzes the existing problems of Luofu Mountain homestay in the as-pects of management characteristics,industrial integration and specific design,and puts forward development countermeasures to help the differentiated development of Luofu Mountain homestay and build the Luofu Mountain homestay brand.

关键词

罗浮山民宿/产业优势/康养资源

Key words

Luofu Mountain homestay/industry advantages/health care resources

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基金项目

惠州市哲学社会科学学科共建项目资助(2023ZX076)

出版年

2024
惠州学院学报
惠州学院

惠州学院学报

CHSSCD
影响因子:0.254
ISSN:1671-5934
参考文献量5
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