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技术美学视角下AI驱动未来影视变革研究

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本文旨在从技术美学的视角,对人工智能在影视行业中的发展与应用进行深入反思.首先,通过对影视工业化变革的剖析,本文回顾了从电影诞生之初至当代,影像技术如何由传统摄影逐步被电脑特效与数字复原技术所取代的历史脉络.特别关注了当前学界与业界对于电影成片是否依赖于摄影机实拍或电脑后期制作的激烈争论.其次,文章分析了短视频大数据如何精准定位受众,并预测了人工智能驱动的文生视频在 2024 年将迎来全面爆发.在此基础上,探讨了影视行业与科技公司的跨界合作如何促进传统产业升级,以及这一趋势对影像制作未来的科学和艺术层面的影响.最后,本文强调了在提升效率与降低成本的同时,影视行业应积极拥抱科技带来的行业巨变.
Study on the AI-driven Transformation of Future Film and Television from the Perspective of Aesthetic Technology
The paper aims to reflect deeply on the development and application of AI in the film and television industry from the perspective of technological aesthetics.First of all,through the analysis of the industrialization change of film and television,it reviews the historical lineage of how visual technology has been gradually replaced by computer special effects and digital restoration technology from the beginning of the birth of the film to the contemporary era.It pays special attention to the current heated debate between academia and industry on whether or not the finished movie is dependent on live camera shooting or computer post-production.Next,it analyzes how short video big data can pinpoint audiences and predicts that AI-driven literate video will see a full explosion in 2024.On this basis,it explores how cross-border cooperation between the film and television industry and technology companies can contribute to the upgrading of the traditional industry,as well as the impact of this trend on the future of video production on both scientific and artistic levels.Finally,the paper emphasizes that the film and television industry should actively embrace the huge changes in the industry brought about by science and technology while improving efficiency and reducing costs.

technological aestheticsartificial intelligencetechnology-driven film and television

田苗子、路五云

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武汉理工大学,湖北武汉 430070

北京服装学院,北京 100029

技术美学 人工智能 影视技术驱动

2024

设计艺术研究
武汉理工大学

设计艺术研究

影响因子:0.397
ISSN:2095-0705
年,卷(期):2024.14(3)
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