江苏商论2025,Issue(2) :25-28,32.

私域流量赋能乡村产业振兴的新业态数据要素研究

Research on Data Elements of New Business Models Empowering Rural Industrial Revitalization with Private Domain Traffic

丁婷 朱辰杰
江苏商论2025,Issue(2) :25-28,32.

私域流量赋能乡村产业振兴的新业态数据要素研究

Research on Data Elements of New Business Models Empowering Rural Industrial Revitalization with Private Domain Traffic

丁婷 1朱辰杰1
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作者信息

  • 1. 浙江商业职业技术学院,浙江 杭州 310053
  • 折叠

摘要

随着互联网技术的迸步和应用,私域流量已成为商业运营的重要工具.本文通过研究私域流量对乡村产业振兴的赋能,揭示在新业态下的数据要素和潜在价值.首先分析了私域流量的概念和特点,然后探讨私域流量赋能乡村产业振兴的新业态类型,再通过研究论证了私域流量在乡村产业振兴中的应用并挖掘数据要素,最后提出针对性的策略和建议.

Abstract

With the progress and application of Internet technology,private domain traffic has become an important tool for commercial operations.This article explores the empowerment of private domain traffic on rural industrial revitalization,revealing the data ele-ments and potential value in the new business model.Firstly,the concept and characteristics of private domain traffic were analyzed.Then,the new types of business models that enable rural industrial revitalization through private domain traffic were explored.Through research,the application of private domain traffic in rural industrial revitalization was demonstrated and data elements were explored.Finally,targeted strategies and suggestions were proposed.

关键词

私域流量/乡村振兴/新业态/数据要素

Key words

private domain traffic/rural revitalization New business models/Data elements

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出版年

2025
江苏商论
江苏省商业经济研究所 江苏省商业经济学会

江苏商论

影响因子:0.369
ISSN:1009-0061
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