A Study on the High-Quality Development Path of Red Tourism in Henan Province
In the report of the 20th CPC National Congress,General Secretary Xi Jinping emphasized the need to"make good use of red resources,inherit red genes and continue the red bloodline."Henan Province is rich in red tourism resources with a comprehensive range of types.For a long time,the development of red tourism in Henan Province has been steadily advancing and has achieved tremendous achievements.However,according to the investigation and research on the current development status of red tourism in Henan Province,although the development of red tourism resources has been valued,it has not been fully explored,and there are still problems such as insufficient tourism affinity,single and serious homogenization of red cultural tourism resources development and limited brand building of red tourism.In response to these prominent issues,development strategies have been proposed to optimize the affinity of red tourism by focusing on the soft environment of red culture,develop red cultural tourism resources with a focus on industrial integration development and build red tourism product brands with tourist experience quality as the core.