Research on the Design and Application of Guide System Based on Wechat Mini-Program:A Case Study of Nanjing Museum
Based on the development of domestic museum guide mini-programs,the functional structure and interface design of Nanjing Museum's guided tour applet was optimized to provide visitors with more convenient ticket reserva-tion,tour interpretation and interactive social services.The types,advantages and disadvantages of current museum guide services were analyzed in combination with the current situation of using guided tours and discovered the prob-lems of guided tour services in the Nanjing Museum through field observations and questionnaire research.On the basis of analyzing the needs of target users by constructing user journey map,the pain points and design opportunities were discovered,and the design principles of the Nanjing Museum's guided tour applet were summarized.An optimization plan including personalized interpretation routes and diversified interfaces was proposed to provide visitors more conve-nient and efficient guide functions with limited interface space.The improvement of the functional structure and inter-face design of the museum guide applet will help create a more pleasant,comfortable,efficient and orderly museum cul-tural tour for visitors.
Nanjing museumguided tour appletuser journey mapinterface design
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