Towards Common Good:Research on the Achieving Common Prosperity Through Empowering Corporate Tech for Social Good
Taking Shanghai and Shenzhen A-share listed companies from 2016 to 2021 as the research object,this paper investigates the influence mechanism of Corporate Tech for Social Good on corporate common prosperity,and analyzes moderating effects of news media attention and corporate digital transformation on the relationship between Corporate Tech for Social Good and corporate common prosperity.These findings are as follows:(1)Corporate Tech for Social Good has a significant positive impact on corporate common prosperity;(2)News media attention and corporate digital transformation play positive moderating roles in the relationship between Corporate Tech for Social Good and corporate common prosperity;(3)The positive effect of Corporate Tech for Social Good on corpo-rate common prosperity is more obvious in the samples of higher intensity of regional marketization,higher ESG management in the in-dustry and high-tech enterprises.These conclusions not only provide theoretical support for corporate common prosperity empowered by Corporate Tech for Social Good in the context of high-quality development,but also put forward suggestions for enterprises,news media,government and other governance bodies to promote enterprises to achieve common prosperity through Tech for Social Good.
Tech for Social GoodCorporate Common ProsperityMedia AttentionDigital Transformation