Three Stage Supply Chain Strategy for Fresh Agricultural Product Development
The development of fresh agricultural product in China has been faced with four problems:organization,marketing,quality and lo-gistics.Based on the typical characteristics of fresh agricultural products,such as short shelf life,strong seasonality,and perishability,from the perspective of supply chain operation,the general policy of"short-term strategy"at the marketing level,"medium-term strategy"at the organizational level,and"long-term strategy"at the quality level is proposed.With logistics services as the carrier,policy recommendations for building a three-stage supply chain development are proposed.