Three-Dimensional Space Construction of Sales Centers Under the Narrative Design Theory
This study aims to summarize innovative design strategies that reflect narrative features in the interior space of sales centers,broadening design approaches and communication methods to attract a wider range of consumers and increase sales coverage.Starting from the current development trends in the real estate industry,the study explores the spatial shift in narrative theory and its application in sales center interiors.It examines the physical,spiritual,and social dimensions,analyzing the artistic characteristics of narrative structure,narrative context,and narrative vocabulary in fulfilling functional demands,creating a cultural and spiritual atmosphere,and meeting green environmental standards.The study utilizes narrative design theory to construct three-dimensional spaces in sales centers,creating environments with a strong sense of comfort,engagement,and belonging,thereby enhancing consumer experience and assisting the sales process.
万方数据
维普
