The Value Creation of Data Assets in Chinese Enterprises——Based on the Value Chain Perspective
This article provides a brief introduction to the definition of data assets,analyzes the motives behind enterprise data asset management,and summarizes the implementation paths of enterprise data resource and asset management.Based on the value chain perspective,it explores the value creation of data assets in research and development,procurement,production,sales,after-sales service,and other links,thereby deepening the understanding of data assets and exploring the market development potential of data assets.