Research on Rural E-Commerce Development Enabled by Supply Chain Finance
This study takes rural e-commerce as the research object,analyzes its development status and ex-isting problems,and explores solutions from the perspective of supply chain finance.Based on the characteristics and financing needs of rural e-commerce supply chain,this paper constructs a rural e-commerce supply chain fi-nance model,analyzes the advantages and disadvantages of rural e-commerce supply chain finance development on this basis,and puts forward countermeasures and suggestions from the perspective of supply chain finance,in-cluding improving the rural e-commerce financial system,building a big data platform for rural e-commerce,and strengthening the construction of logistics and warehousing.It provides reference for further improving the devel-opment of rural e-commerce.