With the development of the times,red culture has become one of the important elements that showcase cultural confidence,and the relevant visual designs presented are becoming more and more diverse.However,the visual image of red culture in different regions appears to be very weak,and the visual image expression of red culture in different regions varies greatly due to differences in local customs,cultural origins and cultural effects.This paper takes the"three heroes of Changzhou"as an example,analyzes the existing visual image of the"three heroes of Changzhou"from the perspective of regional red culture,examines the development difficulties of the current visual image,proposes the important significance of the red cultural image design of the"three heroes of Changzhou",and explores the path of the visual image design of the"three heroes of Changzhou".
关键词
地域红色文化/"常州三杰"/视觉形象设计
Key words
regional red culture/"three heroes of Changzhou"/visual image design