摘要
在当前产业小镇高速发展的背景下,通过进一步明晰童装特色小镇的内涵外延,分析汤浦镇文化、旅游、产业资源、环境等基础条件,文章提出了童装特色小镇建设的具体实践路径,认为应该从以休闲旅游引导产业融合、以文旅共育驱动小镇创新发展、以特色小镇助推童装产业转型、以文化IP塑造主题品牌等方面共同发力,推动童装特色小镇创品牌、出效益.
Abstract
Against the background of the rapid development of industrial towns,by clarifying the connotation and extension of children's clothing featured town,analyzing the basic conditions of culture,tourism,industrial resources and environment in Tangpu Town,this paper puts forward the specific practice path of the construction of children's clothing featured town,and believes that joint efforts should be made to guide the industrial integration of leisure tourism,drive the innovative development of the town with cultural tourism,boost the transformation of the children's clothing industry,and build the theme brand with cultural IP,so as to promote the brand creation and benefit of the children's clothing featured town.
基金项目
浙江省哲学社会科学规划项目(23NDJC293YB)
万方数据