The digital era has brought new challenges and opportunities to visual communication design.In order to adapt to the multi-media,multi-dimensional and multi-channel information dissemination environment,innovative design concepts have become the key to promoting design development.This paper analyzes the impact of the digital era on visual communication design,proposes principles and methods of innovative design concepts,explores their specific applications in visual language and technical expression,and evaluates the application effect of innovative design concepts in visual communication design through case studies,in order to provide some theoretical and practical references for the innovation and development of visual communication design.
关键词
创新设计理念/视觉传达设计/表现方式
Key words
innovative design concepts/visual communication design/expression model
维普
万方数据