With the development of material economy in society,modern gift packaging design has received more and more attention.People are no longer just buying products,but will pay more attention to the design of gift boxes on the outer packaging of products.China is a land of etiquette,and a well-designed gift box can leave people with extremely beautiful memories and thoughts.Tea represents health and wellness,and often serves as an important carrier for communication between people,making the design of tea gift packaging boxes particularly important.Starting from the current situation of modern gift packaging box design,this paper elaborates on the main functions and characteristics of gift packaging.Taking tea packaging as an example,it analyzes the visual design of tea gift packaging,including pattern design,color design and text design.