Based on the analysis of visual elements in the packaging of Mongolian milk food,this paper explores new ideas of design and application based on element feature anchor points,investigates the current situation of Mongolian milk food and their packaging,studies the creative form,profound pattern decoration,and bright and cheerful color combinations in milk food packaging,and explores the importance and necessity of redesigning Mongolian culture in milk food packaging under the current market operation,summarizes the characteristics of structural function and ethnic color image in packaging design,establishes an anchor database,and explores new packaging design methods through mutual coupling and linkage.By analyzing the visual elements of regional ethnic product packaging and thinking about design methods,it provides relevant designers with a new path that conforms to ethnic characteristics,in order to better inherit and promote Chinese excellent culture in the new era.